Our Portfolio is Updated

We’ve added some new sites to the growing list of sites we are developing, marketing and managing, some we even designed: City Wide Mechanical, Rose City BBQ Sauce, Connie Brennan RN, Rose City Canopy, Northern Ground Source, RC Global, Family & Gentile Dentistry, Rose City Sign and many more. We’ve been very busy little bees.

Click here to see the new additions.

Right now we are revamping the websites for two of our favorite customers – we’ll get those up right after they launch.

Thanks to all our new clients – and the ones we’ve been helping for so many years now. We are truly grateful to be a part of your success stories!

Podomani Portfolio

Ask a Podomani Customer

Don’t just take out word for it that we can get you real results for your website! Check out what one of our longest running customers, Jim Strandlund of Strandlund Heating and Refrigeration says about us.

“Honestly Larry is one of the best website company/people I have ever worked with!!

His background understanding of how the web works has done wonders for my company. He grasped my idea’s and developed a new website that reached the top of search engine rankings very quickly. He has always been current with suggested updates and or changes to keep my web site current and fresh.

I often hear of other company’s going back to him after they had went elsewhere to develop their sites or for optimization of them. I just did a Google search for Geothermal Minnesota and Podomani has 2 websites in the top 5 positions that they have created! One is for a New organization MNGHPA.ORG which I am currently the president of. I know our industry is very competitive and Larry has done a fantastic job keeping us on top. I hope this helps and I feel you will be very satisfied with Podomani’s services!”

Thank you Jim. Jim has great ideas for his business. We added some and them put them all into motion and helped Jim grow his business – despite being in one of the worst recessions ever. We are in the process of redesigning one of Jim’s websites for him – look for it soon, and let us know if you would like to hear more of what our customers have to say about us.

New Geothermal Minnesota Logo from Podomani

Techie Butt-Sniffing Part II

Most of our clients are small to sized companies, and we like it that way. Sometimes they have an internal IT department, but most times they contract IT services out. Podomani is not in the business of fixing printers, solving internal network problems or cleaning a virus off someones computer. There are plenty of great people out there who are good at that and very much want to do it, so I leave it to them.

In fact, I send some of those companies a lot of business.

On occasion, contracted IT guys and us come into contact over a mutual client. Usually we take care of the website and the web marketing, while they handle the email and hardware. Most times it’s pleasant and we share a lot of common industry information, make new contacts or even a friends and work together to meet the client’s needs. Even when there’s a problem, we share the mutual goal of just getting it taken care of.

Everybody wins.

But on rare occasions it gets adversarial, and Techie Butt Sniffing gets out of control. When a serious problem occurs, the first thing we do here is put all hands on deck, find and fix the problem. Then we check to see if the problem was because of something we did. If it was, we take responsibility, contact the client and tell them exactly what happened. I have never lost a client with this policy. After all, when there is a problem, most people just want to know what happened and what can be done to try and make sure it does not happen again.

Some IT firms I’m afraid, do not have the same policy. When there is a real problem, they see it as a business opportunity to impune the other party and blame the for all the client’s woes. It’s even worse when the problem really was their fault. The urge to cover one’s ass is so strong with some people that it leads to some really unfortunate behavior that includes trying to shift the blame on the other guy.

It never really works. Denigrating anyone else just makes you look bad. Besides that, you’re giving the client bad information so they can’t make informed decisions. You might feel better for a moment that you shifted the blame to someone else. But that’s like wearing yesterday’s underwear. It will bug you and know there is always the chance someone will smell it.

Don’t be that guy. Take responsibility, get the job done, change your underwear and things will be fine.

Web Developer Flim-Flam

When you’re talking to your web professional about your website – or worse, Search Engine Optimization or social networking – Does it sound a lot like this?

If so, you need to call us at 763-267-7800. We speak your language when discussing complex technical and marketing issues.

Special thanks to John Sandberg or Arctic Insider for reminding us of this good old video spoof.

Still Waisting Money on Phone Book Ads?

I’ve battled the Yellow Book people for several years now, trying to get them to stop leaving their garbage on my lawn, or in front of the office door.

Yet every now and again I find another one of the yellow books cluttering up my space, waiting for me to dump them into my trash to take up space in my garbage can. I called them, emailed them, did anything you can think of to tell them "please stop leaving that book for me, I don’t want it!", but nothing did the trick.

In a final act of desperation, I removed my mailbox from my house all together. I really thought that would do it. But the other day I came home and found the people who deliver that thing actually went all the way up my considerably long driveway and dropped it on my front door step.

It’s obvious now they are not going to give up, and it makes me wonder about the people advertising in these books. Why are you still wasting your money on these things? I don’t use it – do you? If you don’t use it, why do you still think your customers are?

If your not at least thinking about dropping the wasteful spending on phone book ads, please read this article from some blogger on the internet.

Then ask yourself: If I’m not looking at this thing, who is?

Answer: No one.

Techy Butt Sniffing

How do dog’s greet each other? With a quick sniff of each others butt. How do digital marketing "experts" and geeks greet each other? Much the same way.

But instead of bending over for a quick whiff, they throw out questions designed to demonstrate their technical prowess and knowledge. They probe other geeks to gleen what they know. They make determinations as to who is dominant. They try to impress upon everyone within the sound of our own voice that they are, in fact, the smartest person in the room.

It kind of goes with the territory, and we’ve all done it, consciously or not… No one is immune, and it’s not all bad. It can be a tool to make quick judgements to help you pick and chose your associates. After all, not everyone is going to make it into your inner circle, and that’s good for your sanity.

But I am reminded of a quote from Margret Thatcher: "Being powerful is like being a lady. If you have to tell people you are, you aren’t" That goes for technical or marketing guru’s as well. If your constantly having to tell people how great you are at digital marketing, you are probably not all that and a bag of chips.

Let your good work speak for itself. It makes a much better statement anything you can say or pretend to be.

 

Internet Nostalgia

In 1992, I was living in Los Angeles and I brought home a rather large box filled with electronics called a “modem”. I was pretty sure it was going to allow me to do magical things with my computer. It also came with a large book on how to hook it up and configure it. It took the better part of one late night and the next day to get it to work. When it did, I was so thrilled, that I thought I alone had discovered the last great frontier.

There wasn’t much for browsers back then; most interactions were text based from command lines. I got into a few bulletin boards and chat room type places. The people there were different from the musicians I had been around all my life. They spoke a very different dialect, and very much had their own culture. It was fun, fresh and pretty darned exciting for a guy who was just starting to discover and embrace his inner geek.

Today I just can’t help but chuckle when I think of how far we have come: There was a time when just getting a picture to show up in a browser was pretty cutting edge. This summer we built an extensive new application in just three months. A couple of years ago that would have taken over a year. In 1994, we spent a lot of time convincing people they needed to get in early on having this thing called a “web site”; This summer we’ve also helped several companies learn how they can make good money by extending their brand through the use of Facebook and Twitter. In 2005 were were helping a lot of companies increase revenues through better search engine rankings. Today we’re helping them make sure any customer with a smart phone can find them, see them and interact.

I’ve always loved technological change. I have a lot of ideas of where we are headed with technology, and I’m looking forward to see a lot of them happen. But I can’t deny that I have a nostalgic streak. We just remodeled the office, and I couldn’t help putting the first computer I ever owned on display in the corner. I can’t help but look at it and smile when I think of all I learned and went through with that little piece of now ancient technology. That computer – and the people I met because of it – helped me build a very solid foundation I can now keep adding to.

I would love to have that first modem sitting there as well. But it was tossed out years ago, replaced several times by a newer, smaller, faster version. Nostalgia is good. But is living in the past? Not so much.

Penril Modem

Goodbye to a Friend

Bear the CatWay back in 1994 I went to a parking lot on the south side of the Twin Cities to a Humane Society outdoor pet adoption event. I wasn’t intending to get a Cat, just wanted to take a look around. In one of the first cages, a runt of a calico clawed her way to the top of the cage to get to me. I picked her up and she clung to me like glue. I put her back in her cage and she followed me around the cage no matter where I went, never taking her eyes off me.

I think it’s safe to say she picked me.

I brought her home and after watching her stand up on her hind legs and attempt to roar, I named her Bear.

From then on, Bear was a joyful part of my life. I mention her here because of her love of watching me and other people in the various offices over the years work on computers. She was often a part of the work day. I started my first business in a home office, and Bear was there every single day as I got things rolling.

As a kitten, she would stare at the screen and swipe away at imagined enemies moving across the screen. As she got older, she laid on top if the old CRT monitors (remember those?) whenever she wanted to. Without saying a word, Bear had declared that those monitors were officially her personal butt warmer. Any attempt to move said Cat from her personal butt warmer would be met with swift scorn.

It was a tough couple weeks for Bear when we finally ditched the last CRT monitor and got all flat screens. She spent days walking around monitors wondering how in the heck she was supposed to lay on that. Several times she did try to jump on top of them, only to go right over the other side, picker herself up and promptly pretend that never happened.

Bear the CatI could go on about how she was an excellent mouser, how she made fun of my singing, laughed at the inferiority of dogs who ate poop from her litter box, had several freak outs per day (I have to be in the other room- NOW!), was great at taking naps whenever I felt like one and always ate the stinkiest thing on the menu.

She was around for 16 years, so I have a lot of great memories. A few weeks ago she started getting ill, and after several painful and stressful (for her) treatments she only went down hill. Unable to eat or drink for days, she wasn’t moving, wasn’t talking and wasn’t going to get any better.

This morning her pain and suffering thankfully came to an end, but man am I going to miss that little animal. So long Bear – thanks for picking me.

Really Adobe?

(763) 267-7800Is this all really necessary? I tried to upgrade my Adobe Photoshop today. I then went to download the software, wondering why I couldn’t download it right after I paid for it. Instead of a “download now” button, I was presented with this Flash presentation on how to download the software, complete with a boat load of unexplained acronyms, bizarre rules, even more bizarre exceptions to the rules and variations on the rules – none of which helped me download what I paid for.

I just want the software I paid for. Does Adobe really want to force me to learn about their dysfunction to get it?

New Phone Number

(763) 267-7800 We got new and much faster internet service to the office last Friday and we changed the phone service as well.

We decided not to transfer the old phone number over merely because the old number was being bombarded with SPAM phone calls. The new number is (763) 267-7800. Our 24/7/365 number of (952) 393-4251 will stay the same.

This does make me wonder… with Skype, email, teleconferencing, forums and instant messaging, could we be seeing the beginning of the end of land-line phone service? I’ve already removed the land-line from my house in favor of my iPhone. Could removing the land-line from the office be far behind?

We’ll see. For now, the land-line still provides us with the clearest, glitch and echo free communication option. Plus the phone system we have has an outstanding speaker phone that doesn’t sound at all like you’re on a speaker phone. The same phone system allows for simple transfer of calls.

There’s no doubt the iPhone has gotten better – but it’s not there yet for those three very basic features.